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In the right context, yes it is. At least, that is what the folks at Cars.com and USA Today are saying. Sorry if this seems a little confusing, but we assure you that we here at Hudson Hyundai were just as confused upon hearing this claim being made about the Hyundai Elantra when we first heard it as well. That is why we did a little digging, and now we are ready to share…

Customer Loyalty Engagement Index Names Hyundai #1 for 2011

Hyundai is on a roll, raking in one accolade after another. Most recently, the Japanese automaker was ranked Number 1 by Brand Keys, within the automotive category of their 2011 Customer Loyalty Engagement Index. Brand Keys is a New-York based customer loyalty and engagement consultancy that publishes their Customer Loyalty Engagement Index annually. The Index examines customer's relationships with over 500 different brands in nearly 80 different categories.

What makes Hyundai's ranking in…

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