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Customer Loyalty Engagement Index Names Hyundai #1 for 2011

Hyundai is on a roll, raking in one accolade after another. Most recently, the Japanese automaker was ranked Number 1 by Brand Keys, within the automotive category of their 2011 Customer Loyalty Engagement Index. Brand Keys is a New-York based customer loyalty and engagement consultancy that publishes their Customer Loyalty Engagement Index annually. The Index examines customer's relationships with over 500 different brands in nearly 80 different categories.

What makes Hyundai's ranking in…

Hyundai will Keep Genesis and Equus in the Family

The Hyundai Genesis and Equus will not become part of an independent premium brand as recent whispering may have suggested. Hyundai Motor Co. has officially ruled out the possible plan due to substantial risk of cost and possible damage to sibling nameplates. "There are no plans for Hyundai to make a separate brand," 1 said Vice Chairman Shin Jong-Woon, in an interview at the automaker's South Korean headquarters.

Speaking on the dismissal of the…

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